Brock’s Interiors

 

Project Description

 

Update all brand identity, collateral and marketing materials for very successful established interior products business. Roll out of new identity coincided with new construction and location for an expanding the business and developing more current and upscale products and services.

 

Project Scope

 

New Identity & branding

Stationary package

Packaging and Van Fleet graphics

Signage, Advertisements for new complex

Web site  interface

 

Design Solutions

 

Brock’s Interiors had developed a good reputation in the community and were wanting to expand into a more upscale market to respond to the growing more discerning demographic. It was necessary to dramatically update their image starting with a new Logo. To reflect the transitional and trendy issues demanded from a design center we chose to create great design with elements of color that can be updated frequently to keep fresh and current without loosing their identity.  The color blocks can be updated quickly and easily to reflect trends so as not to ever look outdated or stale.

 

The new identity has been very successful in helping to attract the demographic of new clients hoped for.